Blog
Notes from the studio
Guides, performance tips and design inspiration for people who build websites.
Guides
Online Store 2.0 explained: what 'sections everywhere' means
Online Store 2.0 changed how Shopify themes work. Here is what sections on every page means for your store.
Themegild Team · Oct 12, 2026 · 5 min read
A Shopify product page checklist: what every page needs
A practical checklist for building a product page that answers shopper questions and makes buying easy.
Oct 9, 2026 · 6 min read
How to choose a Shopify theme in 2026
Online Store 2.0, speed scores and what really matters before you buy.
Oct 8, 2026 · 6 min read
Regular vs Extended license: which one do you need?
A plain-language guide to our two license types and how to choose between them.
Oct 5, 2026 · 4 min read
Pre-launch checklist for a new Shopify store
The checks to run before you remove the password page and open your Shopify store to customers.
Oct 2, 2026 · 7 min read
7 ways to speed up your Shopify store
Images, apps and theme code quietly slowing your store down.
Sep 29, 2026 · 5 min read
Anatomy of a landing page that converts
A section-by-section breakdown of high-performing Shopify product pages.
Sep 15, 2026 · 7 min read
Shopify store design trends we're seeing
Bold type, oversized grids and the return of colour.
Aug 30, 2026 · 4 min read